Solve the big problem: achieving true premium enterprise capability

Our next wholesale operator challenge: what can we do to really delight those premier enterprise accounts?

So far in this series we’ve looked at network routing, revenue assurance, and fraud.

This time, it’s the fourth of our big six challenges--accessing all that’s needed to satisfy premium enterprise-level contracts. Let’s start by setting the context.

Why a significant area of growth from digital transformation has been Premium Enterprise traffic

Telecommunications has always evolved to meet the emerging needs of real-world customers. Never has that been truer than over the two years of the on-going global health crisis. While some brands have not been able to survive the shock, more agile organisations that took the plunge and pivoted their business models, embraced digital, and exploited new revenue streams, have thrived. 

They couldn’t have done it without communications. Our reliance on the telephone as the primary means of interpersonal communication has never been greater, so a significant area of growth from digital transformation has been Premium Enterprise traffic.

Growth from revenue streams associated with solving these problems, including SIP Trunking and Inbound Number Services, has been more than impressive since 2019: in fact, the global IP telephony industry hit $2.13 billion in 2020, says Allied Market Research, and is expected to reach $7.50 billion by 2030, a CAGR of 13.7% 2021-2030.

So, there is margin and money to be made here. But it’s only the organisations with the flexibility to incorporate new service archetypes into their architecture that are going to be able to exploit these opportunities. To do that and beat the competition, though, it’s not just time to market that’s emerging as critical: as the volumes associated with this form of traffic expand, so does the need to be able to manage it. And, at scale.

The problem here is that traditional ways of doing this don’t cut it anymore. They offer unreliable routing, very spotty credit control and a lack of scalability. Frustrated, providers of these services want to port profitable minutes from inferior solutions to truly enterprise-ready solution platforms.

If this sounds like a burden, you’re not prepared to shoulder any more yourself, we might just have an answer: The Digitalk Carrier Cloud.

Premium Enterprise capability delivered with premium enterprise levels of service and support

Coming with an established, proven, and trusted scalable architecture used for almost a decade by customers like you, Carrier Cloud is all about delivering thousands of calls a second in a wholesale environment. It’s used by wholesale voice operators to access secure network infrastructure and amazing levels of routing and billing management, while its integrated, real-time service management delivers the centralised routing, rating, billing, and business intelligence required to support a growing wholesale voice business.

But as we’ve accumulated 25 years of experience in the marketplace offering genuine enterprise solutions, it also has both the flexibility and the feature set needed to deploy the class of Premium Enterprise Services today’s digital businesses see as table stakes now.

With Digitalk Carrier Cloud, you get the reliability and scalability of the market’s leading wholesale platform fused in with the flexibility and agility of an enterprise platform--allowing you to bring in the kind of profitable, high margin minutes to your business your CFO will love you for.

With Carrier Cloud from Digitalk, Premium Enterprise stops being something only the big boys offer… and becomes the next step in your business evolution, too.

Go here to find out more about how Digitalk Carrier Cloud can help you with the fourth of our six key wholesale current challenges, handling premium enterprise accounts.

Next time, rate management.