Digitalk is pleased to announce that we will be attending Capacity Latam in São Paulo.

Join 600+ senior executives to access new or existing clients, develop and commercialise new solutions, find new suppliers and conduct successful business partnerships. The event has become Latin America’s meeting place for the regional wholesale telecoms companies to buy or sell services in VoIP, data, content delivery, peering, IP, subsea capacity, SMS and more.

Make the most of your visit to Capacity Latam and book a meeting with one of the Digitalk team.

The Digitalk Blog

Keep up with our thoughts on the industry’s latest news and developments

  • Digitalk’s Paul Bassa joins panel at Carrier Community MVNO Summit, London, 13th – 14th February

    Key session discusses winning loyalty strategies and challenges of dealing with multiple segments for MVNOs

    Digitalk’s EVP Mobile Cloud, Paul Bassa, is joining a key panel and round table discussion at the Carrier Community’s new MVNO summit, taking place in London from 13th to 14th February, at 1420 on Day 1 of the event. The panel will focus on two key topics that are of growing importance for the MVNO industry.

  • Why do MVNOs need advanced analytics solutions?

    Globally, Communications Service Providers (CSPs), including MNOs and MVNOs, are adopting analytics programmes in ever-increasing numbers. With growing pressure to reduce costs, increase efficiency and transform operations, CSPs need to make better and faster decisions – and analytics can help by enabling the processing, filtering and interpretation of the rich data that CSP’s possess about their customers and their networks. This need is equally true for MVNOs, which are typically faced with even more challenging market conditions.

  • Step-by-step requirements for effective Customer Value Maximisation

    Last time, we discussed how the practice of CVM allows service providers to accurately profile its customers and to identify new opportunities to generate value. Despite often having such information available, mobile service providers have typically not capitalised on CVM techniques and have therefore lagged behind peers in other sectors. Worse, mobile service providers have a clear advantage in that they offer real-time services, so there is huge untapped potential to leverage CVM across all dimensions which is missing to many – and often to some of their OTT competitors. In short, mobile service providers may actually have a richer set of data regarding their customers than their competitors.

  • What is Customer Value Maximisation and why does it matter to my mobile business?

    Customer Value Maximisation emerged some years ago as an approach to help the banking industry recover from the financial crisis of 2008/9 and as an evolution to the practice of customer lifecycle or customer relationship management. The aim of CVM is to derive as much value from the existing customer base as possible, because it’s believed that this can deliver the greatest results in the shortest possible time. Since then, CVM has been enthusiastically adopted in many sectors – but not, so far, to any great extent in the mobile industry.

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